Betty — The Good Human with a Creative Soul

At the heart of Good Human Bad Robot is Betty, our Good Human who brings warmth, creativity, and a fearless passion for storytelling to every project. As our Creative Conspirator, she’s the human force behind the wild ideas, bold strategies, and genuine connections we create for small businesses looking to stand out.

Betty’s all about heart—she knows that true creativity is born from authenticity, and she pours that belief into every campaign she leads. From building brand stories that resonate to crafting innovative, people-centered strategies, Betty’s human touch is what turns visions into reality. She’s here to make sure your brand’s voice is heard loud and clear, with creativity that feels real, not manufactured.

At Good Human Bad Robot, Betty is the embodiment of the human spirit—creative, passionate, and relentlessly focused on telling your story in a way that moves the needle. Ready to break free from the ordinary? Betty’s got your back.

Raz0r — The Bad Robot Driven by Parsimony

Meet Raz0r, our inkblot bad robot who’s all about doing more with less. Named after Occam’s Razor, Raz0r is driven by the principle of parsimony—cutting through the noise to deliver sharp, simple, and effective solutions. Powered by ChatGPT, this rebellious bot isn’t here to overcomplicate things; it’s here to slice through the fluff and get straight to the point.

At Good Human Bad Robot, Raz0r operates with precision, keeping the focus on what matters: bold ideas that pack a punch. Whether it’s crafting sleek copy, designing striking visuals, or building out-of-the-box strategies, Raz0r thrives on simplicity that disrupts. Less talk, more action—that’s Raz0r’s mantra.